Hi, it's Kelly! 👋

I started my career as a graphic designer focusing on visual storytelling, and along the way I fell for the part of design that's both beautiful and genuinely helpful. I became drawn to product design for its strategic approach to problem-solving, and for assistive design for human needs specifically.

To embrace this gap, I started using AI tools to build products from scratch, handling everything from ideation and UI/UX design to front-end and back-end development. This independent prototyping experience gave me a deep understanding of product architecture and technical empathy. I care a lot about sustainable lifestyle, trying to point my time and skills toward a healthier, greener future for both humanity and our planet and nudge people to live more fulfilling lives.

Currently based in South Korea, exploring the intersection of digital products and assistive design, and always curious about what happens when those worlds overlap.